 |
|
|
-
Tidy up the grounds, porches & garage. Keep the lawn trimmed & edged.
-
The front door gives a vital first impression. Make sure it is a good one.
-
Keep windows dressed with fresh looking window treatments & beds made with attractive spreads.
-
If any decorating is needed, do it now! Especially in the kitchen and bathrooms [two rooms which influence a sale.] A $20 investment in paint may generate a price increase of $100!
-
Keep all stairs [inside & out] clear & hazard-free.
-
Illumination is a welcome sign ~ keep all light sockets filled with working bulbs & left on for an evening showing to create the feeling of glowing warmth.
-
Dishes should be washed & put away. As should all clothing. Keep the beds made. All newspapers/papers should be straightened or disposed of. All garbage should be taken out.
-
Keep pets out of the way ~ one prospect will be annoyed, while another will have their attention diverted.
-
Whenever possible, avoid being present during showings ~ your presence may cause the potential buyer to feel like an intruder & neither you nor your children should tag.
-
Leave showings to the Agent ~ whose business it is to sell & who is knowledgeable of the buyer’s requirements & the best ways to emphasize those features.
-
Refuse discussing anything concerning the sale with a buyer & leave negotiations to Darcie ~ who is eminently qualified to bring about favorable conclusions.
-
Never apologize for appearances ~ it only accentuates a negative & distracts from the positive. |
|
|
|
Expect Success
|
Selling a Home in Pennsylvania
|
|
|
 |
Selling your home is an involved process that affects your family and your future. Before you begin this process, you'll want to ensure that you have the most up-to-date information. When should you sell? How do you get the best price? What kinds of renovations should be made prior to the sale?
These home selling reports will assist you in answering the many questions that arise during the home selling process. When you're armed with the right information, and an experienced real estate professional, like Darcie Viola, you'll be closer to reaching your goal - selling your home fast, and for the best price. Sign up for my monthly newsletter. |
Please contact me if you have any questions about selling your home. Below, select desired complimentary reports and complete the form provided.
|
You have not selected any of the above reports.
Prudential Marketing Strengths
|
|
Successful marketing of a property requires more than a yard sign and a classified ad. The key to real estate marketing is to thoroughly introduce the property to the real estate community.
Prudential Real Estate sales professionals are perfectly positioned to gain maximum exposure for your property. Features that differentiate our sales professionals include:
- Online Seller Advantage1
Through our advanced Internet technology, your Prudential Real Estate sales professional can provide your property unique Internet exposure, while providing you comprehensive real-time information about your property, such as the number of Web viewers and home-tour requests and information about competing listings such as price changes, buyers who searched for homes in your neighborhood, and new competing listings.
- International Broker Network
The Prudential Real Estate Network has nearly 2,000 member offices and 64,000 sales professionals throughout the United States, Canada, and Mexico.2 Prudential Real Estate affiliates network with other brokers to exchange information. This cooperation provides a marketing opportunity that generates buyers and leads for your company regionally, nationally, and internationally.
- Prudential Value Range MarketingSM
Prudential Real Estate is the only provider of Prudential Value Range MarketingSM (PVRMSM) in North America. PVRMSM attracts more potential buyers to look at your home. That can mean a quicker sale at a fair price.
- National Relocation
Fortune 500 companies, government agencies, and hundreds of corporate clients rely on Prudential Relocation to assist their transferees with every aspect of their relocation. This service provides the network’s sales professionals with a direct pool of qualified, active, potential buyers. Talk with Darcie for more information. |
|
|
Powered with the technology of the Prudential Real Estate Platform, Online Seller Advantage1 is an exclusive tool for Prudential Real Estate Network members that can distinguish your property from competing listings and maximize exposure to qualified buyers.
With Online Seller Advantage, you have the benefits of daily emails about Web activity on your property and those in your neighborhood, including:
- The number of Web viewers
- The number of buyers who searched for homes in your neighborhood
- Home tour requests
- Price changes on properties in your area
- New competing listings
- Featured Property status on Yahoo! Real Estate and Prudential.com
- Instant alerts to registered buyers who have targeted a home just like yours
Ask Darcie for details.
1The Online Seller Advantage may not be offered by all Prudential Real Estate sales professionals. | | | |
|
|
The basic laws of supply and demand influence what a buyer is willing to pay for property. It also influences the amount financial institutions are willing to lend.
Fair market value is defined as the likely price a ready, willing, and able buyer will pay for a property when:
- The property is offered for sale on the open market.
- The property is marketed for a reasonable period of time.
- The buyer has a complete understanding and knowledge of the property.
- Neither the buyer nor seller is under abnormal pressure.
The Market
This approach is based on the premise that a prudent person will pay no more for a property than it would cost to purchase a comparable substitute.
Competitive Listing and Sale Prices
To form an opinion of value, Darcie analyzes current listings and sale prices of similar homes in your area. She will consider properties that recently sold, are currently for sale, or were offered for sale without success. Although no property is identical to yours, those with a high degree of similarity are noted in this report.
The chance of receiving an acceptable offer and completing a sale diminishes significantly when your asking price is higher than current market value. Here are factors that determine price range:
- Your property—its strongest selling points
- Expired listings—homes offered for sale that did not sell
- Competition—the asking prices of other homes for sale in your area
|
Factors That Can Affect a Property's Value |
Factors That Do Not Affect a Property's Value |
- Location
- Time of year
- Property and neighborhood
- Style, condition, age, and décor
- How quickly the seller needs to sell
- Improvements and upgrades the owners made to the property
|
- What friends, neighbors, or relatives say a property is worth
- What the owners paid when they built or bought the property
- Cash proceeds the owners want or need from the transaction
|
Comparative Evaluation
Darcie can prepare a detailed description of your property and estimate the selling price range in today's market. This is known as the comparative or competitive market value of property.
Staying Current with Market Value
Once your property is listed, Darcie will continually monitor the offering price and new information about the market. This observation may include:
-
Interest rates and availability of financing
-
Listing activity and length of time on the market
-
Buyer reaction and seller motivation
-
Professional opinions
-
Current market conditions and competing properties
-
Condition of the property
PVRMSM is an alternative approach to home pricing. By marketing a home within a price range, PVRMSM addresses the concern of over- or underpricing your home. This approach attracts a wider pool of buyers and invites more offers than a fixed price. At the same time, it allows the seller to control the sales price.
PVRMSM mirrors the natural buying and selling process and can reduce the number of days a home is on the market. Contact Darcie Viola to learn more. |
|
|